Website health check to maintain site performance
You can verify that your site
passes all essential performance and security checks using a website health
check. Plus helps you to analyze weak points where the site's performance can
be improved to improve visibility and boost conversion rates.
We advise you to undertake a
website health check once a month in addition to daily monitoring of factors
like traffic and performance indicators to identify areas for development.
Additionally, we advise performing a comprehensive website audit once a year to
look more closely at each area and determine where your site needs to be
optimized to better serve your users.
When performing your website
health check, there are five essential areas that you must examine. These
include monitoring and alerts, user experience, search visibility, performance,
security, and performance.
Regardless of whether your site
requires the highest level of security to secure client data to comply with the
ICO and GDPR, or whether you need to protect your investment and organization's
online reputation, the security of your site ought to be at the top of this
list.
Search visibility, also referred
to as search engine optimization (SEO), covers a wide range of topics and is
crucial to ensure that your website is accessible to your target audience.
There are a few technical SEO components that we advise reviewing frequently
using Google Search Console, and we have also included several alternate tools
to examine these particular points
Broken links hinder the flow of
link equity throughout your site, which has a negative influence on search
rankings. Broken links are highly poor from the perspective of the user
experience.
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